Ladders in the Mind
Wednesday, February 20th, 2008Where on the ladder is your brand? Watch out! If you are #3 you are nowhere.
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Category : Business | Tags : ries marketing branding advertising positioning |
Where on the ladder is your brand? Watch out! If you are #3 you are nowhere.
With the Kmart marriage going bad, employees jumping ship and a patriarch who doesn’t appear to know what he is doing, Sears is falling apart. A far cry from the glories days of the last century.